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5 Customer Loyalty Program Strategies to Maximize Business Impact in 2020

Market trends have evolved exponentially in the last few years. Along with it, business strategies and long term goals of many brands have transformed too, in order to keep pace with such market patterns. Customer loyalty programs have always been playing an extremely crucial role in connecting the customers with the core business goals of their favored brands. In fact,  loyalty programs of UAE   based companies have been remarkable. But, the change still lacks the innovation which the brands must inherit in their loyalty programs. THE CRUX With the pace with which customer behavior, customer preferences, business goals, marketing strategies, and the overall market scenario is undergoing transformation, it’s a no-brainer that customer loyalty program strategies too must cope up with such rapid changes. The wide deficit between business goals of brands and customers’ behavioral patterns is so huge that the brands eventually end up distracting the customers through their new cus...

Tips to Achieve Greater Sales through Customer Loyalty Programs!

Every business aims for consistent growth and steep profits. In case your business is experiencing a decline in overall sales or even if it is doing just fine, it is time to reassess what must be done to succeed in recording more sales. Your company’s long-term sustainability largely depends upon whether you’re putting sufficient efforts into maintaining and managing customer loyalty. Surveys show that it’s 7 TIMES MORE EXPENSIVE to get a new customer compared to the retention of an existing one! As far as the probability is concerned, there’s a 5% to 20% chance for a potential customer to buy your product, whereas there’s a 60% to 70% chance that a retained customer will make a purchase from you! It’s completely alright to be intrigued by these stats, which highlight the importance of customer loyalty. The key to achieving higher sales through loyalty programs is to implement one in such a way that keeps attracting the customers and entices them to buy from you on a regular basis. Get...